The store layout together with the careful display of merchandise,allow the customer to experience an inviting and effortless product selection. The stores are designed to ease movement and feature strategically placed lighting and furniture, all developed and designed in-house by the interior design team. Walnut wood, brass, leather and dark marble are the dominant materials in the new architectural design that blends modern lines and classic details, the signature of the firm. The change is based primarily on finishes and shapes that aim for warmer, more contemporary spaces and environments. The new store image is based on a progressive evolution of the boutique concept that identifies the chain’s stores. The stores exude a sense of exclusivity and they are specially designed thinking of the customer experience.
The chain boutique is owned by the same parent company as Zara but offers shoppers fashions in. MASSIMO DUTTI, THE store - A NEW GLOBAL store CONCEPT The first stateside location of Massimo Dutti is in Midtown. This brand shares a single concept running through the collections based on quality of materials, and the combination of textures and styles. Starting out as a shirt maker and moving on to create men’s clothing lines from formally tailored to casual. Since the beginning, Massimo Dutti men radiate a unique personality.
The men’s collections speak to the urban, contemporary man. All of them together designed in house to create a common harmonious selection of trends, styles, colours and textures each season. YOU Magazine Fashion Beauty Celebrity Health Life Relationships Horoscopes Food Interiors Travel Home Fashion Meghan s gorgeous satin Massimo Dutti skirt. She is practical, elegant and contemporary, believes in her style and knows what she wants. The Collection is comprised of several lines, not only with respect to fabrics, but also for accessories and fragrances. The women’s collections speak to the urban, sophisticated and effortless woman.
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